I know Oscar from Illegal Alien Racing in Real Life. He is actually a pretty laid back guy and puts in a significant amount of effort into making good content. Like the rest of us, he sometimes questions his decisions or what makes for good content. I think like most people the reason I like him is because he talks from the heart. Meaning he is not just trying to put on a show, but he actually immerses his audience in what he is going through. Be it League, club or just trying out new things, he is taking his audience along for the ride. Its a Human Story.
Much like the Stahl Brothers and how they talk not only about the race, but what is going on behind the scenes before and after the race. They often start with a build up, then move on to challenges and cap it all off with a race recap. It sucks you in. It fuels your curiosity. It makes you want more.
Oscar and the Stahls blend the two well (maybe the Stahls better) of what happens behind the scenes as much as what happens on the track. That’s what gets you hooked. They both have obviously invested the time and effort into putting out High Quality content and Sound is a big part of that. You don’t want to mute the sound of the Kart just so the audience can hear you talk. Instead, you want the engine revving up and down in the background while you overlay some narration about what’s going on.
I would suggest working on that front. Keep it about the Story and blend in the Action. Drop some clips of what happened on track that made you feel a certain way or struggle to recover from a particular incident. Those are the things people will relate to more than just seeing you turn laps.
Lastly, if there are other Content Producers in your area (similar or different), don’t be afraid to invite them out and include them in your Content (i.e. Cross-Content). You may find a new friend, Supporter or just open up your Audience to those who would not have found it in the first place. Maybe a local MX guy, Skate Boarder or even a Plumber that has a channel may find something of interest and be willing to promote you on there channel as you promote them on yours. Share the Love and it will come back to you.