1.25m views mightn’t sound impressive in a world of TikTok videos but I think we can say with confidence that this community has become the most visible and trafficked karting site on the web. (OK sans bobs4cycle.com which is mostly dirt)
Another interesting stat I saw a couple of months ago, (and take it with a pinch of salt) was that the forums were ranked above Williams F1’s website. I think it’s pretty cool that some sort of karting website is ranked above an F1 team.
While I’m sharing stats, figured I’d pull some more…
Pageviews (hits) are around 375,000 per month.
Daily active users (A measurement of community health and “stickiness”) is around 36%. Anything above 20% these days is considered very solid in the online community space.
Average session (visit) length is 3.5mins across 51,000 visits. Again mightn’t sound much but considering most video views on social media are triggered at 5 or 10 seconds…
So, thank you all for participating here. It’s made a HUGE difference for karting’s presence on the web which was a shambles when social media took hold around 2013. For a number of reasons it essentially started to disappear from the web.
Well done, sir! Yeah I love seeing the data, keep it coming.
Is there a way to get actual partners who will give you money to do cool things with site? It seems like we have enough eyes to warrant some sort of sponsors.
This is great! Really cool to reflect on the impact that this forum is having. Being new to the sport, I’ve learned so much in terms of setup & racecraft, and it’s been awesome connecting with all of you.
Ideas and goals for sure. But very little time to implement unfortunately.
On sponsorship, there’s not much to go around. Ad revenue (google ads for non signed in visits) is about $125/mo . After hosting costs that leaves a little more than $75/mo.
Sponsorships are something I’d like to pursue. But it’s hard to justify the time investment.
Business directory and apparel are others. I have a sheet of about 100 “shitty shirt ideas” that would probably work well with a good marketing campaign.
So if anyone one wants to execute on those for a healthy cut… drop me a line.
It is the karting world that should be thanking you. I don’t see how anyone could look at KP as anything less than a completely free (and friendly) Mark Donahuesk “Unfair Advantage”.
There are so many smart, dedicated, and helpful people on KP sharing everything from detailed procedures to insights like:
If what TJ said is true (it is), then this is also true
KP is worth months or years.
(of accelerated progress up the karting learning curve).
Does KP have any sort of brand “tagline” that has spoken to you? I’m just thinking if people are seeing the logo for the first time, how do we make them take the plunge of googling?
. After hosting costs that leaves a little more than $75/mo.
